Hey Reader!

I don't think I've ever told this story about an experience I had with a coach a few years ago, but it's unknowingly shaped me to be who I am in some ways 😅.

So I've been creating content and absorbing as much info as my human brain possibly can for years. Like I started my blog in 2014 and my insta in 2020 so I've been around the block lol.

At the start of my journey, I was focused on blogging and learning everything I could about how to set up, maintain, and monetize a travel blog. With that came the task to set up an email list, so I decided to join a webinar from on particularly popular coach at the time (I'm not saying who lol it doesn't matter).

Now, one thing to know about free webinars is that while they'll provide value to you throughout the call, 99% of the time they're going to sell you into their offer at the end. This is totally normal and something I have zero issue with (gotta respect the hustle lol), so I stayed until the end of the call to see what they had to say about their email marketing course offer.

It looked soooo valuable and like the perfect investment for someone who wanted to go "all-in" on their email marketing journey.

Then they positioned it in a way that turned me RIGHT off and had me immediately leaving the webinar 🫣

If you've attended webinars run by creator coaches or the like, you've probably noticed that the energy is usually pretty high. They want to get you excited about their offer and what it can do for you, right? Makes perfect sense that they'd be pumped, as they should be!

However during the hype sesh, they positioned their offer as "something ONLY for the creators who were ready to go all-in", and said that they didn't want the type of creator joining who is unsure of themselves or that is hesitant. This offer wasn't for people who had self doubt, or were wishy washy about joining or unsure of their path.

And from a marketing and business standpoint I totally get that, but it put me right off lol.

Here's why:

I did have self doubt. I was hesitant and I was unsure of my path.

I had absorbed so much information about blogging and about building an email list, but I was still nervous to jump in and get started, which I know isn't unusual for someone starting their journey in this wackadoodle, ever-changing industry.

And having someone tell me that the offer I'd just heard them rave about and got me excited to hear more about wasn't for me because I was feeling nervous about it, made me feel alienated and so, so small.

And to be clear, I don't fault them for this. Clearly they weren't my type of coach, and that's okay!

Taking the slow and soft approach wasn't their business model, but that experience made me realize that I want it to be mine.

I believe the content creation space can use a lot more softness, empathy, and a wellness-first approach to the journey.

Softness and success can and should coexist, especially in creative fields that require you to put yourself out there, be chronically online and exposed to constant comparison.

That's going to be the heart of The Travel Creator Resource Library: A space where you can learn about the world of travel content creation at your own pace, with the tools you need to get started and feel supported in your journey.

The best part? You don't have to feel ready. You don't have to have your next move figured out. You don't even have to know where you want to go in the world of content creation.

Because it's a journey, and you deserve a space where you feel supported, motivated, and not rushed or pressured to make choices you're not ready to make.

With that said...🥁

✈️ The Travel Creator Resource Library 📚 is coming this fall!

Once signed up, you'll have access to a hub full of digital resources, tutorials, on-demand pep talks (I'm really excited about this one hehe) and more goodies to help support you along your journey as a Travel Content Creator.

And since you're already part of the newsletter fam, you'll be the first to know when it goes live! I'm aiming for some time in September aaaaannnddd will be looking for beta testers hehe 🤭, so I'll keep you updated as things progress!

Oh and if you have any suggestions or requests for resources or tutorials you'd like to see inside The Library, let me know!

Talk soon! 💖

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- Amanda 🧚🏻‍♀️

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👯‍♀️ Travel & Creator Resource Hub ✈️

Heyooo! If you're new here, I'm Amanda! I'm a millennial Travel Content Creator based in Montreal, Quebec. I've made it my life's mission to help my content creator fam navigate the icky waters of this industry and build a creator career that feels GOOD to them (no burnout on my watch 😘), keeps them inspired and makes them some money along the way! If this sounds like you, follow along and join the party on Instagram!​

🌎 Calling travel content creators! If you want to start making passive income from your travels and social media (or your blog!), you're going to want to sign up for Travelpayouts! It's an affiliate network with top travel brands all in one place, so you can generate commissions (aka monayyy) on the links you share with your community! Get started for FREE here!

📲 Ever wondered if a content idea is best suited for your feed or if you should keep it to your stories? Because SAME. I've put together a handy dandy chart to help you figure out how to plan your story/in-feed content so that you're consistent, showing off your personality and giving your people what they want! Download it here :)

🎒For my travel friends who menstruate, my holy grail packing must-have is my leakproof Knix apparel! I've been using Knix products for several years and if you follow me on IG you already KNOW how much I love them! My recommendation for light-medium flow days is the Leakproof Cotton High Rise undies and the Leakproof Swim Bottoms!! No exaggeration they've changed my life AND my travels.

💌 Want to start your own email newsletter? This one is built with Kit and they're hands down my favourite email marketing platform I've used! They even have a FREE plan for creators with less than 10k subscribers 🤯. If you need any tips for where to start with your email list, I have a content series saved to my Email 101 story highlight on Instagram, as well 🫡

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Amanda Lee

amanda@thehappyplacetravel.com

www.thehappyplacetravel.com

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Disclaimer: This email may contain affiliate links. This means that if you click on a link and purchase the product, we’ll make a small commission at absolutely no extra cost to you. These commissions help keep The Happy Place Travel running and thriving, so thank you!